Pay Per Click Search Engine Marketing
From search query analysis to campaign segmentation, from bid management to landing page optimisation, Barracuda Digital strives to deliver more money from your Search Marketing Budget. Read more about PPC.
Search Engine Optimisation
We excel at keyword analysis and website code recommendations, leading to the long term SEO futureproofing of your website. We also carry out link building and content distribution programmes. We provide full reporting on your website’s visibility, and give you a money back guarantee. Read more about SEO or get detailed onsite-SEO and Link Building advice.
Social Media Marketing
Barracuda Digital has a strong track record in using social networks to engage with your customers, attract new ones, and reduce churn. Take advantage of this rapidly growing media channel. Read more about our Social Media. And find out how we can help you use Facebook, Twitter and YouTube to market your business.
Display Advertising
Display advertising used to be the preserve of brand builders, but these days there are effective techniques to deliver strong return on investment from display campaigns. Having worked on the Google Display Exam Beta Barracuda Digital is highly qualified display professionals, able to show you the latest techniques to boost traffic and sales for your business. Read more about Display advertising.
Marketing to Mobiles
New mediums require new techniques. Barracuda Digital can show you how to best leverage the traffic in the mobile space, to drive traffic and sales on both standard and mobile websites. And when it comes to Apps, we can help boost downloads and users, creating a mobile buzz around your brand. Read more about mobile.
Conversion Optimisation
What happens when visitors reach your site? We take the risk out of web design by letting your website visitors vote with their mice. We use the latest content delivery tools to multivariate test a huge range of elements on your website. We can vary page layouts, text, calls to action, products and images. Read more about Conversion Optimisation.
Remarketing on Google and elsewhere
You’ve invested time and money in getting visitors to your website. So what do you do when 95% of them leave, never to return? Shrug your shoulders? Chalk it up to experience? Barracuda Digital can help get those visitors back to your website and buying from you. Using the latest remarketing technology we reach out to users on the websites they visits AFTER being on yours, and incentivize them to return. Read more about Remarketing.
Website Tracking & Analytics
We don’t just track visits and sales and give credit to the last click. From banner impression on one network to organic click from another and everything in between. We show you the overlapping value of the media & the full user journey. Read more about Tracking and Analytics.
Web Video Production
Online video was virtually non-existent until Youtube crashed onto the scene. Since that time, there has been a revolution in online viewing habits. Embedding a video on your website has been proved to boost dwell times, and improve conversion rates. Barracuda Digital can conceive, create, develop and execute an online video for your website. Read more about Web Video.
Affiliate Management
We take the hassle out of looking after your affiliate publishers. We can recruit and incentivize publishers, and ensure they deliver unique non-duplicate sales, at a low cost.
Media Planning & Buying
Barracuda Digital started out as a traditional Media Planning & Buying agency, and we still do that stuff. Our planning team has access to the latest audience and readership surveys and statistics, and as buyers we drive hard bargains.
Consultancy and Training
If you want to manage your own online marketing but want the very best in training or consultancy, we can help. Barracuda Digital regularly train individual, groups, and speak at events to showcase the latest online techniques.
