Search Engine Advertising is great. You bid on keywords. People click on your ads. They buy from you. You know which keywords they searched with and you bid up.

Right?

Not always. Often this virtuous circle is broken, all because there are phone numbers on websites. And as soon as a website visitor picks up the phone, we can’t track them.

Up to now.

Telephone Tracking that links up with your AdWords campaigns

Barracuda Digital can now tell you which keywords lead to phone calls from people on your website. This means we can:

*Identify exactly which keyphrases are converting.

*Focus on high conversion keyphrases.

*Truly optimise your website for both PPC and SEO.

*Improve your website’s profitability.

How does it work?

Using some slick programming and javascript, we auto-populate your phone number place holder with a dynamic number. Our system hooks up the keyword searched with the number called. The circle is made virtuous again.

How easy is it?

In short, its very easy. We’ll do the whole thing. We’ve made the system very easy to use.

*We will set up all up

*We will install all the necessary scripts on your website

*We will tag all URLs

*We will make any changes as you need

How does it integrate with my current analytics?

We’ve already integrated the system with Google analytics, and we’re working to add it to other commonn platforms too. So you won’t need to log into multiple locations to compile your reports, it will all be available in one place.

What’s next?

To find out how we can integrate phone call tracking with your Pay Per Click Management then get in touch.